Today, the popular card game UNO published its first Braille. The new Mattel deck was created in collaboration with the National Association for the Blind, and allows blind or partially sighted players to easily play the iconic game. As of now, the special tire is only available at Target. It is unclear whether this will change in the future or whether this is a permanent exclusive to the retailer. In the meantime, players can learn how to play through Audible, while special instructions can be found here.
When it comes to how much it costs, it's only $ 4 more than normal. A standard UNO tire costs $ 6 at Target. The new Braille covers $ 10. When it comes to the product itself, it has Braille on all 1
– UNO (@realUNOgame) October 1, 2019
We teamed up with @realUNOgame to create UNO Braille for off- the-shelf availability and inclusion! UNO Braille is exclusively available at @Target . Learn to play with audible and printable Braille instructions at https://t.co/ALR0T8tR6G. # a11y #MeetTheBlind pic.twitter.com/U3ZtwsiHvu
– National Federation of the Blind (@NFB_voice) October 1, 2019
As you expect, praise for Mattel Going the extra mile to make the card game even more accessible has earned it praise. Hopefully this will start more card games that will make their game more accessible by adding Braille options.
Love, love, LOVE! Being able to go to Target and buy an available UNO deck. Wishful thinking? No! Now that's a reality !! https://t.co/EM0HFKVeuC
– Carlton Walker (@braillemom) October 1, 2019
Aaaaaaaaaaa! So exciting! I can't wait to go into a store and buy a game I can play right out of the box! https://t.co/1SOxmh0hqD
– Karen Anderson (@kea_anderson) October 1, 2019
Well, blind people can lose friends and family over a Draw Four.
Seriously, but this is great. https://t.co/Fiip4ZxHms
– I haven't thought of a Spooky Pun yet. (@EnsCuddlesHuman) October 1, 2019
What if there is a way that people can also learn Braille through this game! Uno steps up! https://t.co/Y21TAp9AS6
– Ashwin S (@ashclickss) October 1, 2019
As always, please leave a comment telling us what you think or posted on Twitter @Tyler_Fischer_ and let me know over there.