YouTube said it will turn off comments on almost all videos of children – potentially affected millions of posts on the site – after reports last week that pedophiles left inappropriate comments on innocent videos of children.
The change comes as YouTube Grip with moderating content across the platform with regard to hatred, violence and conspiracy theories continues to plague it.
It will take YouTube several months to disable comments on all videos of minors, the company said.
It already started the process last week when it turned off comments from tens of millions of videos.
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Advertisers, including Nestle, AT & T and Fortnite maker Epic Games, drew YouTube ads last week after inappropriate comments on children were discovered by a popular YouTube and media reports.
At least one company, Nestle, was happy with YouTube's responses and restored ads last week.
A small number of channels that have videos with children are allowed to comment on. But they must be familiar with YouTube and must actively monitor the comments beyond the standard YouTube tools provided.
Turn off comments on such a large number of videos seems like an extreme reaction, says eMarketer analyst Paul Verna.  But the question involves the safety of children, so it makes sense that YouTube would like to act quickly, he said.
Comments are not the main focus of the video publishing site, but turning them off will probably reduce the experience for many users and the video creators he said.
YouTube CEO Susan Wojcicki recognized the concerns Thursday, tweeting: "Nothing is more important to us than to ensure the safety of young people on the platform."
The company said It has also released an updated version of its automated moderation system that it expects to identify and delete twice as many inappropriate comments.
YouTube, like Facebook, Twitter and other sites that allow user publishing, has faced increasing conversations to monitor what is displayed on their websites and get rid of inappropriate content. The companies all say that they have taken measures to protect users. But problems continue to emerge.
Concerns about YouTube comments were not even a top priority for advertisers and viewers a few weeks ago, Verna says.
"It just makes you wonder what is going to happen next? & # 39; & # 39;