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Home / Business / Toyota, Lexus, Mercedes, Acura, Audi, and Infiniti Sales Drop in the US in April

Toyota, Lexus, Mercedes, Acura, Audi, and Infiniti Sales Drop in the US in April



Cars

Published on May 5, 2019 |
by Zachary Shahan

5. May 2019 by Zachary Shahan


It's time for another monthly check on US car sales. Surprisingly, there are still more than a million people who buy the 21st century equivalent horses every month. I think the most interesting takeaway comes from quickly driving through the companies and car departments and noting which ones saw their sales days (compared to the same month in 2018).

I pay special attention to car departments because of the Tesla Model 3. It is the only real mass market electric vehicle currently on sale, and it certainly takes many customers from Tesla's gas mobile competitors. I'm often curious about which competitors are getting the most hurt – and what to do with it. That said, the broader context is always important, and it is well known that people also move from cars to SUVs and crossovers, so keep that in mind when comparing the numbers.

Unfortunately, there are a handful of companies that do not share monthly numbers – Fiat Chrysler Automobiles, Ford, GM, and Tesla. Hmm, interesting – it just strikes me that they are the four major US car manufacturers. (Ford and GM used to share monthly sales figures, but they stopped doing it last year.) We have to wait for the beginning of the next quarter before we can re-examine these companies' sales, but you can check out sales in the first quarter reporting here. Here, here and here.

These are the companies and car departments who saw their sales fall in April 2019 against April 2018:

Acura -2%
Acura Cars -17%
Audi -21%
-27%
BMW Cars -18%
Honda Cars -2%
Infiniti -5%
Kia Cars


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