To make it easier to stomach, Tesla has also introduced leasing. US customers can choose between 10,000, 12,000 and 15,000 kilometers of annual usage options, depending on budget and driving. Interestingly enough, Tesla says that customers are not given the opportunity to buy back their vehicles at the end of the term, because "with full autonomy coming forward through an over-air software update, we plan to use these vehicles in the Tesla equestrian center," Tesla wrote.
Tesla not only tries to discourage customers from buying the base $ 35k Model 3, it will make it as easy as possible to upgrade. The software will be limited to a 220 mile range, and music stream, navigation and heated seats will be software disabled. That means if customers change, they can upgrade to a $ 39,500 Standard Plus model at any time by paying the difference and getting a software update over the air.
Given the popularity of Standard Plus over Standard, we have made the decision to simplify our production to better optimize costs, minimize complexity and streamline operations. As a result, Model 3 Standard will now be a software limited version of Standard Plus, and we will remove it from the online ordering menu, which only means that customers need to call us or visit any of the hundreds of Tesla stores. Deliveries of Model 3 Standard start this weekend.
Tesla's long-distance, rear-wheel drive Tesla Model 3 will also be unavailable to order online. "We are making these changes to ensure that our online ordering process is focused solely on the three model 3 variants the customers want most," says Elon Musk, CEO, who said Tesla would "die" by selling the cheapest model. 3 version prematurely, the company seemed to pull it out through a number of cost-saving measures, including closing and employee closure, but it quickly retreated by closing the stores and choosing to raise prices instead. 35,000 model 3 deliveries were delayed, and Tesla tried to summarize them on pricier options.
Tesla seems confident in his self-driving plans, judged by the lease comments, but many other automakers are less optimistic. Ford CEO Jim Hackett said yesterday that " we overestimated the arrival of autonomous vehicles "because" the problem is so complex. "