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Tesla Model Y comes, but who is ready for it?




Photo: Tesla / Justin Westbrook
The Morning Shift All your daily car news in one place. Isn't your time more important?

Happy Tesla Model Y day, everyone. People don't want to buy Boeing's aircraft now, the weather is bad, Audi doesn't like to lose, and more for The Morning Shift this Thursday, March 14, 2019.

1. Gear: It's Tesla Model Y Time [19659008] Since Tesla started bothering model S ten years ago with a concept car at the Detroit Auto Show, people have asked if the young electric car manufacturer can pull it off. Well here we are a few hundred thousand electric cars later, about starting to ask the common questions again with the disclosure of the Model Y transition later tonight.

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Tesla Model Y is finally just about Here

Tesla Model Y electric crossover comes in less than two weeks, China is still in a car …

Read more Read [19659009] The difference with model Y is that it is probably the smallest niche market Tesla has ever tried to cope with, with smaller, more affordable transitions that dominate the US and global markets. Consumers cannot get enough of them. The question is now, can Tesla appeal to a demographic outside its raging enthusiasts?

Here are some great ideas from the United States today:

Tesla needs to provide a functional interior and improved reliability to appeal to pragmatic, family-oriented, compact SUV buyers, says Jessica Caldwell, car buying consultant Edmunds. 19659013] "This is not a sports car segment," Caldwell said. "It's not young Tesla enthusiasts who think this is my way into a Tesla. Will it have smart wrapping on the interior that will actually work for families?"

Karl Brauer, Cox Automotive's publisher Kelley Blue Book and Autotrader, said "clock ticks" for Tesla to deliver a compelling product because competitors are quickly catching up. This makes it critical for the company to pull off the model Y launch without a boost.

"Every day that passes by, it's less interesting for a single (electric) SUV to beat the market than it was a day before, and that includes Teslas," Brauer said. 3 deposits to materialize into a car, can love the minimalist interior and the giant, over-functional tablet screen folded onto the dashboard, but can appeal such obvious counter-culture to the products currently on sale by ordinary car manufacturers. doesn't follow Elon Musk on Twitter?

Will a wider group of people set up to calibrate their lives around charging their car instead of filling it up? Can Tesla convince people to convert to EV with Volkswagen, GM, maybe Rivian , hot on their heels?

I'm just as tired of writing about Tesla who runs the knife edge as you probably read about it, but they hardly keep it off and pull forward and you have to wonder oh day will come where Tesla runs out of steam.

2. Gear: Boeing's customers tell of their orders after breakdown

In news that will shock absolutely no, customers who place orders for Boeing's updated 737 MAX aircraft, are now making their decision for two deadly crashes involving the model over the past six months. Boeing is over $ 600 billion in canceled orders.

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Brand New Boeing 737s Grounded Amid Safety Fears: What We Know So Far (Updated)

On Sunday, an Ethiopian Airlines airplane broke off from Addis Ababa, killed all 157 …

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Here's more from Bloomberg:

Boeing Co.'s $ 600 billion plus order book for its 737 Max began to shake after several large customers threatened to rethink their purchases in the wake of the Ethiopian airline, the second fatal accident involving the plane since October.

VietJet Aviation JSC, which doubled its order to around $ 25 billion last month, said it will decide on its future plans when the cause of the tragedy is found. Kenya Airways Plc is considering a proposal to buy Max and can switch to Airbus SE's rival A320. Russia's Utair Aviation PJSC seeks guarantees before the first of the 30 aircraft is delivered.

Some companies have allegedly already decided to release their orders from the best-selling aircraft in the industry, as Bloomberg reports:

It's like Indonesia's Lion Air companies are moving to drop a $ 22 billion for 737 in favor of Airbus – the one, according to a person with knowledge of the plan. Separately, Garuda Indonesia plans to cut orders from the Boeing plane and an order of $ 5.9 billion from a unit of Saudi Arabian Airlines is on balance.

I'm struggling to sympathize with Boeing, as it seems like they were very reluctant to lose their flight after the other recent crash, but the official word on what actually contributed to a fatal crash is still being investigated.

The Ethiopian airline collapsed on Sunday died 157 people, and the Lion Air crash in October killed all 189 aboard.

3. Gear: The Bomb Cycle Stops Interstate, Grounds Near 3,100 Flights

A Great Winter Storm Moving Through Central United States has forced nearly 3,100 aircraft to be interrupted and beaten by major interstates across Colorado, South Dakota and Utah.

From CNN:

More than 2000 flights were canceled on Wednesday and an additional 1.021 had been lost early in the morning, according to data from Flightaware.com.

Most of the cancellations are in the Denver International Airport where all runways were closed Wednesday due to icy conditions and extremely poor visibility caused by the intense winter storm, the airport was tweeted. Roads around the airport were also closed or blocked by traffic accidents for much of the day.

The storm is still kicking, but bound to cause problems as it moves east over the Great Plains. It already causes problems in other areas of the country, and poses yet another risk of tornadoes in some areas. Again, from CNN:

While the bombing cyclone has brought blizzard conditions to Colorado, it has caused floods in Iowa, Illinois, and Missouri – mostly along the Mississippi River.

It has also released large winds in several states. Hurricane force winds could be felt from Colorado all the way to Amarillo, Texas.

Wind gusts of 50 to 70 mph are expected through Thursday morning over Colorado, New Mexico, Texas and Oklahoma, CNN meteorologist Monica Garrett said. Some areas may see gusts as strong as 110 km / h.

Serious storms, flood surges, dense fog and possible tornadoes are also threats when the storm moves over the central part of the country.

Large selection of I-25, I-26, I-70, I-76, I-80, and other major roads in Utah, South Dakota and Colorado are closed. Colorado Public Radio reports a fatality so far, a state patrol that was beaten and killed by a driver who lost control of his car.

4. Gear: People still not down for self-driving cars

The number of Americans who are freaked out by self-driving cars has not really changed since last year, with about seven out of 10 people understandably worried about dropping off the wheel.

Here's more on the Bloomberg study:

The portion of Americans who fear autonomous vehicles – 71 percent in the US Car Association's latest survey – is almost unchanged from one year ago up by eight percentage points from 2017. While public skepticism Not new, its consistency is remarkable. Last year's survey, where 73 percent expressed concern for self-driving cars, came out just nine weeks after an autonomous test vehicle powered by Uber Technologies Inc. killed a pedestrian in Tempe, Arizona.

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"It is possible that the persistent level of fear is rooted in an increased focus, whether good or bad, on events involving these types of vehicles," said Greg Brannon, AAA's Automotive Director engineering, in a statement. "It too can simply be due to a fear of the unknown."

This hesitation continues even as 55 percent of the surveyed people believe that a majority of cars will be capable of self-driving by 2029. There is no doubt that technology will not be available, for most they will just continue to drive himself. At least for the moment.

Only 19 percent of people said they would be comfortable putting the kids into a self-driving car. If it ever happens, it will take billions of miles more for development testing and massive year-long campaigns by the companies involved in the development to cure the demand for cars driving.

5. Gear: Audi Caught Slipping Back BMW and Mercedes

As we have reported for some time, Audi is deeply considering to cancel R8 and TT sports cars, partly helping to save costs as it affects the consumption of electric cars. It must be done because the brand is now convinced that it slides behind German competitors BMW and Mercedes.

Here's more from Bloomberg:

"We're going to work hard for our cost structures," said Audi CFO Alexander Seitz on Thursday at a press conference in Ingolstadt, Germany. "But operationally, we will meet a year of cleaning up."

Audi's struggle from higher spending on electric models such as E-Tron shrank returns last year to 6 percent from 7.8 percent when global deliveries fell. VW's largest beneficiary was also hit by a German government $ 800 million ($ 904 million) triggered by the diesel emissions scandal. Audi has expanded its efficiency cut to save 15 billion euros by 2022 after a tough year culminating in the temporary arrest of former CEO Rupert Stadler over his role in VW's biggest corporate crisis.

Audi targets slightly higher deliveries and revenues this year, and an operating profit margin of between 7 per cent and 8.5 per cent. It should shift to between 9 percent and 11 percent as early as next year, helped by moving the accounts to some companies that conduct business for other VW group brands to the parent company. The sister brand VW has made similar changes earlier.

Audi is Volkswagen's biggest contributor, so if they don't get their future, the other car manufacturers under the umbrella will also suffer. Personally, I'm just bored with companies complaining about EV development that is eating for profit.

For the first time in more than 100 years, there is a big shift in car technology. It is exciting. Receive it and remember to have fun.

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Conversely: Mack Trucks founder killed in Pennsylvania Trolley Crash in 1922

Mack Truck founder killed in car accident

John "Jack" Mack, who founded founding what would become one of North America's largest producers of

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Neutral: Who Endorses a Model Y?

So you've done so far without buying a Tesla Roadster, Model S, Model X, Model 3, and now it's going to be a model Y-electric compact crossover that no doubt has the widest appeal to today's consumer tastes. . Will it be a bigger hit than what comes before it?



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