They included descriptions such as “Autopilot”[ads1]; and “Full Self-Driving Capability” and used such wording as “All you have to do is get in and tell your car where to go… Your Tesla will figure out the optimal route, navigating urban streets, complex intersections and highways,” the suit said.
Another claim that the California DMV alleged was misleading said, “The system is designed to be able to complete short and long trips without requiring action from the person in the driver’s seat.”
“These ads are a deceptive practice” under California civil law, the DMV complaint said.
Tesla does not typically respond to requests for comment.
Tesla has published disclaimers as recently as June warning that the features still require active driver monitoring, contradicting the “misleading labels and claims,” the complaint added.
Tesla’s advertising actions could cause it to temporarily lose its manufacturer’s license and license plate number in California, the complaint warned.
Of 497 total crashes studied by NHTSA, 43% of those caused by driver assistance technologies occurred in California, the data found.
Tesla has 15 days to respond to the complaint to avoid a default.
The Los Angeles Times was the first news outlet to report the complaint.
CNN’s Matt McFarland contributed to this report.