This 2 year old girl loosened her own car seat to retrieve a toy in the back of the car. But as she stretched across the back seat, she found herself in a tight situation.

Target and Walmart offer dueling incentives to keep car seats out of landfills.

In September, which is National Baby Safety Month, the two dealers hold stores in the store to recycle the old car seats.

Target & # 39; s trade-in event returns on September 3 and through September 13. Get a 20% coupon on selected baby equipment in exchange for an old car seat.

16. In September, Walmart kicks off its first car seat recycle at nearly 4,000 stores. Through Sept. 30, for used car sales, get a $ 30 gift card "that can be used in the store or online to buy things for their baby," Walmart said in a news release.

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<img itemprop = "url" src = " -99cc-0530b5b7c08d-GettyImages-945565696.jpg? Width = 540 & height = & fit = bounds & auto = webp "alt =" Target will accept child seats, convertible seats, car seat covers, harness or booster car seats and car seats that have expired or damaged during its car seats, seat belts, harness or reinforcement of car seats and car seats that have been discontinued or damaged during its car exchange event. (Photo: Jovanmandic, Getty Images / iStockphoto)

Melody Richards, Walmart Baby Vice President, said in a statement that safety is a top priority for the retailer's baby department.

“We wanted to use our size and scale to create an event that offered outstanding access to shop in an adult car seat for a gift card – perfect for use on the baby's next car seat, ”Richards said.

Tom Szaky, CEO and founder of TerraCycle, the company that recycles car seats at Walmart, said that through the event, "they expect to divert the plastic equivalent of about 35 million water bottles from landfills."

Since Target introduced its first car seat trade program in April 2016, half a million car seats and more than 11.9 million pounds of materials have been recycled.

Target's replacement of car seat returns. Get a 20% coupon for recycling an old car seat 3rd-13th. September. (Photo: Kelly Tyko, USA TODAY)

Target & # 39; s trade-in event