The launch of Bakkt is 2019's greatest story in the cryptocurrency world, and the company's partnership with Starbucks has attracted the most attention. Let's take a closer look at some of the details of this collaboration to see exactly what the impact of the world's largest coffee chain in crypto can be.
Our vision is to bring digital assets into the ordinary by enabling efficient transactions between consumers and merchants
– Backing (@Backed) January 15, 2019
-You can't (directly) pay for coffee with crypto …
After a start of excitement when the Bakkt partnership was announced back in 201
What Starbucks is going to do contributes to the development of software tools that allow customers to easily switch their BTC for fiat currency, to buy coffee and other products. This functionality can be well integrated into the existing mobile app, or it can be a stand-alone system – nor will it make it much easier to pay with BTC at Starbucks.
– but it can still be great for adoption
Although Starbucks will not hold any BTC at any stage, the new system will still lead to a great new use case for crypto as well as giving more widespread attention to everyday crypto games.