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Home / Business / Powerful iPhone Upgrade Canceled, Facebook's Apple Attack, MacBook Pro's Massive Gamble

Powerful iPhone Upgrade Canceled, Facebook's Apple Attack, MacBook Pro's Massive Gamble




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With a new week of news and headlines from Cupertino, this week's Apple Loop includes new leaks around the iPhone 11, a powerful iPhone feature confirmed as canceled, MacBooks ARM games, Apple orders too many monitors from Samsung, Jony Ive leaves Apple and his latest iPhone design, the new world of iPad, and why Facebook thinks Apple is an exclusive club.

Apple Loop is here to remind you of some of the many discussions that have taken place around Apple over the last seven days ( and you can find the weekly Apple News digestion here ).

More Confirmation That the iPhone 11 Will Be boring

Tim Cook will take the stage in September to announce the iPhone, and the invited audience will pay tribute, holler and act surprised, but it is clear that there is nothing to be surprised. details, unfortunately, Large body is still in s Tired, and USB-C is nothing to look at as I reported earlier this week :

The basic feature of the "oven board" camera body clearly shows that the move to a triple objective camera (along with the flash and others Sensors) dominate the back of the iPhone with the kind of finesse that Steve Jobs would have thrown back on his design team that requires a reassessment. While the camera bulge is now minimized due to the depth of protection over the rest of the back, the images remain distracting.

The hub-like switch for USB-C is also not visible. Although the beta code for iOS 13 suggests that the flash port will be replaced by the universal connector, it appears that the lid of the peripheral industry that uses the connector prevents Apple from joining the rest of the world.

More here at Forbes .

Tim Cook opens Apple's annual product launch Wednesday, September 12, 2018 at the company's headquarters in Cupertino, California. (Karl Mondon / Digital First Media / Mercury News via Getty Images)

Getty

Advanced iPhone camera interrupted by Apple

But the biggest loss from the upcoming iPhone is in camera technology. Instead of pushing forward with advanced image detection technology, [] Tim Cook has turned the product "Quantum Dot" and will rely on common camera technology for 2019 iPhones. It is a promise of "3D mapping" for 2020, but it remains to be seen. Neverthless, the Manchester-based company behind the sensor feels the financial pain of losing the iPhone. Gordon Kelly reports :

It is also a devastating blow to Apple's Quantum Dot partner, the British-based Nanoco, after it revealed the loss and then saw its value slashed from & pound; 93M to just & pound; 24M. BlueFin Research also followed this up, with sources confirming that Apple has completed the development of Quantum Dot image sensors because of its cost. The researchers stated that Apple has shifted its attention to 3D laser mapping, but technology will not be ready by 2020 "early".

The news is a blow because not only is the cancellation so late, but QD sensors can be tuned to very specific light ranges, giving 2019 iPhones the ability to deliver a true difference to current class-leading rivals. And with iPhone cameras that even fall behind budget phones recently, a serious upgrade has been needed for a while.

More here at Forbes .

MacBooks Gamble On ARM Continue

Microsoft tried it with the original surface RT, but will Apple need to learn that lesson itself? Or will it move away from Intel to an ARM-based selection of Macs, succeed? The last lease suggests that the game continues and can attract some big names. Chance Miller reports :

As Apple continues its efforts to move toward using its own ARM processors on Mac, it has employed a key designer from ARM. In May, Apple employed Mike Filippo to join his chip architecture team based in Texas. ARM has confirmed departure.

Filippo worked at ARM for 10 years, and served as his leading CPU Architect and Lead System Architect, according to his LinkedIn. Before joining ARM, Filippo spent time on both AMD and Intel. He joined Apple in May, according to his LinkedIn profile.

More here . 9to5Mac has also taken a look at the latest update to macOS. Named Catalina (after the archipelago, not the classic World War II seaplane ), Jeff Benjamin designates the main features of the code :

This latest Mac software update is the headline of the resolution of iTunes in favor for three new standalone apps for music, podcasts and TV.

macOS Catalina, checking in on version 10.15, also adds the ability to authenticate passwords with an Apple Watch and use an iPad as an external monitor. See our hands-on video review to see the best MacOS Catalina features and be sure to subscribe to the 9to5Mac on YouTube for more convenient videos.

Apple Falls Short Of Screen Committment

Meanwhile, Apple may be pressured to pay Samsung for the over-optimistic estimate of the OLED screens it required. It is likely to come down to the commercial agreement the two companies have signed, but with the intention of 100 million screens not being reached, someone will feel the financial pain. Gordon Kelly reports :

& nbsp; … Apple faces fines worth hundreds of millions of dollars because of the biggest problem with the iPhone today: Apple doesn't sell enough of them. Also, it is the top rival Samsung who gives to Apple and the implications will interest every Apple fan.

The reason why Samsung is seeking "hundreds of billions won" (100BN won over $ 86 million) because Apple "demanded" that Samsung builds a massive OLED display facility exclusively for iPhones. Consciousness saw Apple run its construction based on the requirement that it would require 100M OLED iPhone monitors per year from the factory, but instead of increasing sales, the demand for new iPhones has subsequently slumped.

More here at Forbes .

Ive-y Goodnight

Thursday night saw Apple announcing that the Chief Design Office John Ive – holder of the rare honor who is Gold Blue Peter Badge – leaves the company to start his own design company ( news that was broken by FT ). Of course, Apple will be its first client, but there is no doubt … It can be a long lead, but this is the end of an era. Jon Gruber has some thoughts :

This can be good news. Ive been saying the obvious, preternaturally talented. But in the post-Jobs period, with all Apple designs, hardware and software under his control, we've looked down the software's designs and hardware is wonky. I don't know the inside of the story, but it seems like a good bet that the MacBook keyboard fiasco we're still in is the direct result of Jony Ives obsession with the device's thinness and minimalism. Today's MacBooks are worse computers, but more beautiful devices than they replaced. Is it directly attributable to Jony Ive? With these keyboards in particular, I think the answer is yes.

More at Daring Fireball .

Apple's former Cheif Design Officer Jony Ive speaks on stage in New Yorker TechFest on Cedar Lake (Photo by Brian Ach / Getty Images for New Yorker)

Getty

A final presentation from Jony

With the long design times, Ive's craft will be evident in Apple's hardware for years, including the changes to next year's iPhone family. & nbsp; Gordon Kelly looks at the choices he has made :

Having had news reports that Apple will kill its 5.8-inch iPhone X / XS / 11 and replace it with a smaller 5.4 – inch flagship, we can now visualize how exciting this new model will be. And it's a really radical move that seems to be wrong all Apple's great rivals.

Credit for this context goes to Swedish graphic designer Max Rudberg, who made a drawing of Apple's new 5.4-inch power plant along with 5.8-inch iPhone XS, 4.7-inch iPhone 8 and 4-inch iPhone SEE. While many expected an iPhone 8-ish size, thanks to the smallest objections, we can actually see that the new model is almost as big as the iPhone SE.

More here at Forbes .

. New World of iPad OS

With the launch of iPadOS, Apple's tablets have evolved from being a "big" iPhone to something that can be standalone. Not a smartphone, not a desktop or laptop, but something new. Rahul Lal looks at the promise of another future :

This year, at Apple's World Wide Developer Conference, a great announcement was made about the future of iOS on the iPad. iOS 13 had its presentation without any iPad features. This turned out to be a moment of shock, but the mental electric false lead would change. After iOS 13 was announced, Apple unveiled a brand new operating system exclusively for iPad: iPadOS. I remember watching the event and hearing the audience go completely bonkers when this was announced. Reason? Because the iPad was finally getting the right treatment to be the true purpose.

More at Medium.com .

Facebook's Vice President Nick Clegg holds a speech at the Hertie School of Governance in Berlin on June 24, 2019. (Photo by Tobias Schwarz / AFP / Getty Images)

Getty

And finally … [19659001] Is Apple an Exclusive Club? Facebook's world leader Nick Clegg has given that idea to the public in a recent British presentation, albeit without mentioning Apple. Given Apple's turns on Facebook, Mark Zuckerberg's team doesn't mention it's clear that the cold war of words continues. Jake Kanter reports :

"Facebook is free – it's for everyone," he said. "Some other big tech companies make money by selling expensive hardware or subscription services, or in some cases both by consumers in developed, richer economies. They are an exclusive club, only available to potential consumers, with the means to buy high-quality hardware. and Services. "

The obvious example he takes on is Apple, which makes iPhones for $ 1000 and sells subscriptions for music, TV, and news to its base of 1 billion users.

More at Business Insider .

Apple Loop gives you seven days worth of highlights every weekend here at Forbes. Don't forget to follow me so you won't miss any coverage in the future. This week's release of the Loop sister column, Android Circuit, is also available on Forbes . back in a week of news and headlines from Cupertino, this week's Apple Loop contains new leaks around the iPhone 11, a powerful iPhone feature confirmed as canceled, MacBooks ARM gamble, Apple orders too many monitors from Samsung, Jony Ive leaves Apple and his latest iPhone design, the new world of iPad, and why Facebook thinks Apple is an exclusive club.

Apple Loop is here to remind you of some of the many discussions that have taken place around Apple the last seven days (and you can find the weekly Apple News digestion here.]

More confirmation that iPhone 11 is going to be boring

Tim Cook takes the stage in September to announce the iPhone, and the invited audience will pull, holler, a D act surprised, but it is clear that there is nothing to be This week we saw more details, unfortunately the large camera body is still present, and USB-C is nothing to look at as I reported earlier this week:

The basic feature of the "oven board" camera body clearly shows that Move to a Triple objective camera (along with the flash and other sensors) dominates the back of the iPhone with the sophistication that Steve Jobs would have thrown back on his design team that requires a reassessment while the camera bulge is now minimized due to the depth of protection. One over the rest of the back, the pictures remain distracting.

The hub-like switch for USB-C is also not visible. Although the beta code for iOS 13 suggests that the flash port will be replaced by the universal connector, it appears that the lid of the peripheral industry that uses the connector prevents Apple from joining the rest of the world.

More here at Forbes.

Tim Cook opens Apple's annual product launch Wednesday, September 12, 2018 at the company's headquarters in Cupertino, California. (Karl Mondon / Digital First Media / Mercury News via Getty Images)

Getty

Advanced iPhone camera interrupted by Apple

But the biggest loss from the upcoming iPhone is in camera technology. Instead of advancing with advanced image detection technology, Tim Cook has dropped the "Quantum Dot" product and will rely on common camera technology for 2019 iPhones. It is a promise of "3D mapping" for 2020, but it remains to be seen. Neverthless, the Manchester-based company behind the sensor feels the financial pain of losing the iPhone. Gordon Kelly reports:

It's also a devastating blow to Apple's Quantum Dot partner, the British-based Nanoco, after it revealed the loss and then the value dropped from £ 93M to just £ 24M. BlueFin Research also followed this up, with sources confirming that Apple has completed the development of Quantum Dot image sensors because of its cost. The researchers stated that Apple has shifted its attention to 3D laser mapping, but technology will not be ready by 2020 "early".

The news is a blow because not only is the cancellation so late, but QD sensors can be tuned to very specific light ranges, giving 2019 iPhones the ability to deliver a true difference to current class-leading rivals. And with iPhone cameras that even fall behind budget phones recently, a serious upgrade has been needed for some time.

More here at Forbes.

MacBooks Gamble On ARM Continue

Microsoft tried it with the original surface RT, but will Apple need to learn that lesson itself? Or will it move away from Intel to an ARM-based selection of Macs, succeed? The last lease suggests that gambling continues and is capable of attracting some big names. Chance Miller reports:

As Apple continues its efforts to move toward using its own ARM processors on Mac, it has employed an ARM key designer. In May, Apple employed Mike Filippo to join his chip architecture team based in Texas. ARM has confirmed departure.

Filippo worked at ARM for 10 years, and served as his leading CPU Architect and Lead System Architect, according to his LinkedIn. Before joining ARM, Filippo spent time on both AMD and Intel. He joined Apple in May, according to his LinkedIn profile.

More here. 9to5Mac has also taken a look at the latest update to macOS. Named Catalina (after the eye group, not the classic World War II seaplane), Jeff Benjamin designates the main features of the code:

This latest Mac software update is the headline of the resolution of iTunes for the benefit of three new stand-alone music, podcasts and television programs.

macOS Catalina, checking in on version 10.15, also adds the ability to authenticate passwords with an Apple Watch and use an iPad as an external monitor. Watch our hands-on video review to watch the best MacOS Catalina features, and be sure to subscribe to the 9to5Mac on YouTube for more convenient videos.

Apple Falls Short Of Screen Committment

] Meanwhile, Apple may be pushed to pay Samsung for the over-optimistic estimate of the OLED screens it required. It's likely to come down to the commercial deal the two companies have come in, but with plans for 100 million screens not being reached, someone will feel the financial pain. Gordon Kelly reports:

… Apple faces fines worth hundreds of millions of dollars because of the biggest problem with the iPhone today: Apple does not sell enough of them. Also, it is the top rival Samsung who gives to Apple and the implications will interest every Apple fan.

The reason why Samsung is seeking "hundreds of billions won" (100BN won over $ 86 million) because Apple "demanded" that Samsung builds a massive OLED display facility exclusively for iPhones. Consciousness saw Apple run its construction based on the requirement that it would require 100M OLED iPhone monitors per year from the factory, but instead of increasing sales, the demand for new iPhones has subsequently slumped.

More here at Forbes.

Ive-y Goodnight

Thursday night, Apple saw John Deve, Chief Design Office, fond of the rare honor of Gold Blue Peter Badge, leaving the company to start his own design company (news which was broken by FT). Of course, Apple will be its first client but has no doubt … it can be a long lead, but this is the end of an era. Jon Gruber has some thoughts:

This can be good news. Ive been saying the obvious, preternaturally talented. But in the post-Jobs period, with all Apple designs, hardware and software under his control, we've looked down the software's designs and hardware is wonky. I don't know the inside of the story, but it seems like a good bet that the MacBook keyboard fiasco we're still in is the direct result of Jony Ives obsession with the device's thinness and minimalism. Today's MacBooks are worse computers, but more beautiful devices than they replaced. Is it directly attributable to Jony Ive? With these keyboards in particular, I think the answer is yes.

More at Daring Fireball.

Apple's former Cheif Design Officer Jony Ive speaks on stage in New Yorker TechFest on Cedar Lake (Photo by Brian Ach / Getty Images for The New Yorker)

Getty

A Final Presentation by Jony [19659001] With the long design times, Ive's craft will be evident in Apple's hardware for years, including the changes to next year's iPhone family. Gordon Kelly looks at the choices he has made:

Having claimed that Apple will kill its 5.8-inch iPhone X / XS / 11 and replace it with a smaller 5.4-inch flagship, we can now visualize just how exciting this new model will be. And it's a really radical move that seems to be wrong all Apple's great rivals.

Credit for this context goes to Swedish graphic designer Max Rudberg, who made a drawing of Apple's new 5.4-inch power plant along with 5.8-inch iPhone XS, 4.7-inch iPhone 8 and 4-inch iPhone SEE. While many expected an iPhone 8-ish size, thanks to the smallest objections, we can actually see that the new model is almost as big as the iPhone SE.

More here at Forbes.

The New World Of iPad OS

With the launch of iPadOS, Apple's tablet has evolved from being a "big" iPhone to something that can be standalone. Not a smartphone, not a desktop or laptop, but something new. Rahul Lal looks at the promise of another future:

This year, at Apple's World Wide Developer Conference, a major announcement was made about the future of iOS on the iPad. iOS 13 had its presentation without any iPad features. This turned out to be a moment of shock, but the mental electric false lead would change. After iOS 13 was announced, Apple unveiled a brand new operating system exclusively for iPad: iPadOS. I remember watching the event and hearing the audience go completely bonkers when this was announced. Reason? Because the iPad was finally getting the right treatment to be the true purpose.

More at Medium.com.

Facebook's Vice President Nick Clegg holds a speech at the Hertie School of Governance in Berlin on June 24. 2019. (Photo by Tobias Schwarz / AFP / Getty Images)

Getty

And finally …

Is Apple an exclusive club? Facebook's world leader Nick Clegg has given that idea to the public in a recent British presentation, albeit without mentioning Apple. Given Apple's turns on Facebook does not mention Mark Zuckerberg's team, it is clear that the Cold War of words continues. Jake Kanter reports:

"Facebook is free – it's for everyone," he said. "Some other big tech companies make money by selling expensive hardware or subscription services, or in some cases both to consumers in developed and richer economies. They are an exclusive club, only available to potential consumers, with the means to buy high-quality hardware. and Services. "

The obvious example he looks at is Apple, which makes iPhones for $ 1000 and sells subscriptions for music, TV and news to its base of 1 billion users.

More at Business Insider. 19659001] Apple Loop gives you seven days worth of highlights every weekend here at Forbes. Don't forget to follow me so you won't miss any coverage in the future. Last week's Apple Loop can be read here, or this week's release of the Loop's sister column, the Android Circuit, is also available on Forbes.


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