"Our success does not determine success," said Reed Hastings on Monday about the increased competition for Netflix in cable and from other streamers, both current and ahead. "We want to make this a better industry if we have better competitors," he added the CEO with a smile, hiding the fight wounds.
Despite the good will, at the end of a day-long gathering at Netflix's LA HQ, the chief of the home of Oscar Best Picture nominee Roma several Emmy nominee Grace and Frankie Stranger Things , The Crown and Casa De Papel (Money Heist ) admitted that the increased stakes coming from Apple, Disney and WarnerMedia by the end of the year have "problems" or two baked.
"All we have to do to succeed is to continue to stream good content and not be distracted," says Hastings, back to beat an optimistic drum as the streaming war's tissue. The reaction was one of many Hastings, who was shockingly called to to get into the overly sunny "typical CEO fashion."
In that vein and very different from barbs Netflix's chieftain Ted Sarandos delivered earlier today, he called Hastings the digital armada Apple, Disney +, WarnerMedia, NBCUniversal and more "quite exciting" for the industry.
Hailed by playing fine but hyper-competitive Netflix CEO as a "good company" its upcoming streaming service on March 25 on a presentation at Tim Cook-run company's Silicon Valley HQ. and HBO is said to have inked deals available on which platform Apple's streams cease to boot from, Hastings is clearly focused on keeping Netflix content on Netflix, he claimed.
"We want people to see our content in our service, he said.
"We've always had massive competitors," said Hastings, noting that Amazon began to dip the toe of the streaming pool while Netflix in 2007. "These are incredibly well-funded companies," he also told of soon-to-be -owner-Fox Disney, AT&T owned WarnerMedia and Apple's crowded war chest.
Planning to spend about $ 4 billion on content this year, the debt level of $ 20 billion in current commitments. Hastings almost coincidentally noted that Netflix raises around $ 1.4 billion a month from its 139 million global subscribers, plus the $ 2 million still receiving DVDs in the mail.
Although it is doubtful the non-streamers are the Plan B cavalry that the battlefield becomes more bloody.