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Home / Business / Nerf's new Ultra Blasters shoot longer than ever before – but it's a catch

Nerf's new Ultra Blasters shoot longer than ever before – but it's a catch



The next time you get tied up with a Nerf arrow, it could be from an incredible 120 yards away – because Hasbro's new Ultra One blaster, which comes October 1 for $ 49.99, boasts ranges we've never seen from one unmodified blaster thanks to a completely redesigned arrow with new stabilizing fins.

It may be the single most important change to Nerf blasters this year, since range has always been a limiting factor in Nerf wars. When Nerf introduced the "Elite" arrow with its 75-foot range in 2012, and its 90-foot Elite XD * blasters in 2014, players strolled to gain an advantage over their enemies who darted not nearly as far.


But the new blasters come with a catch: DRM for darts, that sounds like it! "If the blaster detects an incompatible dart in the drum, it will not shoot and jump to the next chamber," writes The Wall Street Journal . A Hasbro director told the publication that existing darts were just too easy to copy, and that it has patents pending the new Ultra foam.

It can annoy the Nerf community because it can increase the effective cost of hosting a Nerf war. Right now you can buy hundreds of knockoff Nerf Elite darts for just a few bucks online and use them in dozens of different blasters from both Hasbro and competitors, while it will cost $ 10 to get just 20 of these new Ultra darts in instead. 19659005] The low prices and interoperability of Elite darts meant that the organizers could afford to provide large ammunition for players to return at the end of the day – rather than each person bringing their own ammunition and fighting for which darts. belongs to people at the end of each game.

Then again, it didn't take so long for third parties to copy Nerf's ultra-squishy Rival "high-impact round" balls, which seemed quite new at the time. Heck, it's a prominent ad for the reputable knockoff "HeadShot Ammo" right on Hasbro's official Amazon listing for Ultra One!


It will be difficult for Nerfers to ignore drastically improved areas, DRM or not. If the new darts are good, society will find a way.

Ultra One is a motorized blaster with a 25 round drum, and takes four C batteries according to the official product page.

* Elite XD was not a new type of darts, but rather a small improvement in range with some blowers. You might also be wondering about Nerf's demands of 70 miles per hour for its Rival line of range – the answer is that Rival balls have more air resistance and usually don't shoot that far despite the speed.

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