A new report on CNBC suggests that Comcast NBCUniversal is considering creating the ad-supported version of the upcoming streaming video-on-demand service & # 39; Peacock & # 39; available for free to anyone.
Previously, Comcast had planned to make Peacock free only for cable subscribers and Comcast broadband customers. Now they should be said to consider giving away the ad-supported service to anyone who wants it, while an ad-free product version will be available but comes with a fee.
There may also be multiple levels of peacocks to provide Comcast customers and other pay-TV subscribers with additional content or benefits. move buys the trend of charging a basic ad price for ad-supported streaming that others do ̵
By going free for access, the service can quickly become the largest AVOD (advertising video about deman d) service on the market and will help the company gain a foothold after being one of the last principals to engage in power services.
NBC's Peacock is expected to have more than 15,000 hours of content when it launches late next year and will feature the entire series of shows such as "Parks and Recreation", "Cheers" and "The Office". It is also expected that the ad-supported version will only have 3-5 minutes per hour of programming with NBCUniversal CEO Steve Burke, saying that they expect to earn $ 5 per month for each user of the advertising service.