Published on February 6, 2019 |
by Steve Hanley
6. February 2019 by Steve Hanley
After Tesla reported a second-quarter profit, Elon Musk took to Twitter on January 31
Exciting to see all the new electric vehicles coming to the market! We created Tesla to accelerate a sustainable future, and it happens! Https: //t.co/IqREiDqIyL
– Elon Musk (@elonmusk) January 31, 2019
Musk's tweet referred to a story of CNBC that started on this the way: "It has been almost a century since some car manufacturer was in a more enviable position than Tesla. Despite relatively disappointing fourth quarter earnings that missed analysts' estimates, Tesla completed 2018 with an astounding 83 percent stake in the US electric vehicle battery. , CEO Elon Musk performed Wednesday, which has not happened since the start of Ford's first moving assembly line. "
Musk followed up his tweet with another who repeated a line he first used in a 2014 blog post. "Our true competition is not the tiny trickle of non-Tesla electric cars produced, but the huge flood of gasoline cars flowing out of the world's factories every day." Actual. Despite the fact that all major manufacturers are now preparing their own response to Tesla, the transition to electric transport is slow to match the urgency of the threats to society presented by a warming plan.
As Driven points out that the blog from 2014 is still relevant and contains ideas that are worth repeating today. Here it is in its entirety:
Tesla Motors was created to accelerate the advent of sustainable transport. If we prepare a way for the creation of compelling electric vehicles, but place landmines for intellectual property behind us to inhibit others, we act in a way that is contrary to that goal. Tesla will not initiate patent claims against anyone who, in good faith, will use our technology.
When I started with my first company, Zip2, I thought patents were good and worked hard to get them. And maybe they were good long ago, but too often they only serve to stifle progress, anchor positions to giant companies and enrich them in the legal profession, rather than the actual inventors. After Zip2, when I realized I was receiving a patent, really only meant you bought a lottery ticket for a lawsuit, I avoided them whenever possible.
However, at Tesla, we felt compelled to create patents without concern that the big car companies would copy our technology and then use their massive production, sales and marketing capabilities to overwhelm Tesla. We couldn't have been more wrong. The unfortunate reality is the opposite: Electric car programs (or programs for vehicles that do not burn hydrocarbons) at the major manufacturers are small to non-existent, making an average of far less than 1% of their total vehicle sales. 19659012] The major car manufacturers produce at best electric cars with limited range in limited volume. Some produce no zero emission cars at all.
When annual new car production approaches 100 million a year, and the global fleet is about 2 billion cars, it is impossible for Tesla to build electric cars fast enough to cope with the carbon crisis. Similarly, this means that the market is huge. Our true competition is not the little trickle of non-Tesla electric cars produced, but the huge amount of petrol cars that flow out of the world's factories every day.
We believe that Tesla, other companies that make electric cars, and the world will all benefit from a common, fast-paced technology platform.
Technology management is not defined by patents, as history has repeatedly proven to be little protection, in fact against a particular competitor, but rather of a company's ability to attract and motivate the world's most talented engineers. We believe that using open source philosophy on our patents will strengthen instead of reducing Tesla's position in this regard.
Despite all the hype and drama associated with the number of delivered models 3 & # 39; is, the troubled rise and fall of the company's stock price, and the swirling rumors of Musk's personal life, the Tesla mission has not changed an iota since it began. Nothing less than electrifying the entire transport sector will fulfill its mission. It is important to see some analyzes of Tesla through the prism of Musk's words in that blog post from 2014. If you do not, there is a danger that you are missing it altogether.
Tags: Elon Musk, EV sales, Tesla, Tesla patents, Tesla sales, Tesla stock