Mr Bezos is seen as a hero by someone to touch Mr Trump's allies. But the fact that so much of the president's ire is aimed at a CEO, emphasizes the concentration of power in the hands of a few bosses.
Like the oil magnet John D Rockefeller – like Mr. Bezos is sometimes compared to critics – techies' wealth makes them goals.
Amazon has doubled its lobbying team in tacit validation of this. The competition policy may be the next battlefield. Pushing into markets where regulatory consent, such as health, has just become a little more difficult.