Is the Weather Channel App Selling User Info for Profit? A lawsuit says it

Los Angeles City lawyer filed a lawsuit against the Weather Channel app on Friday, referring to the app operator who followed every move of his millions of users and benefited.

City Attorney Michael Feuer said the users of the app were misled in a 10,000-word privacy policy agreement where users agreed to share their location in exchange for updated weather information, according to the Associated Press report.

In the report, Feuer claimed 80 percent of allegedly "45 million" app users agreed that the terms of the app would track geolocation data.

"Think how the orwellian feels like living in a world where a private company potentially tracks every place you go, every minute every day," Feuer said. "If you want to sacrifice for that company, you should probably do so with clear advanced notice of what's at stake."

Weather Channel app, marketed as the world's most downloaded app, is owned by IBM Corp. and operated by TWC Product and Technology LLC.

Feuering said TWC Product and Technology sold user data to multiple websites and other companies that track user data and behavior patterns.

Los Angeles City, which filed the suit in Los Angeles County Superior Court, is seeking penalties up to $ 2,500 per breach, and wants the company to stop practices that the city calls "unfair and fraudulent".

A spokesman for IBM defended the terms of the contract policy and said there was no attempted deception and called its information "fully fit".

Weather Channel is owned by a company other than IBM, which purchased the app and other Weather Channel digital assets for $ 2 billion in 201[ads1]5, according to the AP report.

Mobile apps and high-tech companies such as Google and Facebook have also been surveying over the past year for similar reasons – tracking personal information from users, the report said.

California lawmakers have already taken steps to give digital users more control over their personal data. This law, which was implemented in June last year, will enter into force during the next year.

Feure said he hopes that the recent lawsuit against the Weather Channel app will help curb all other apps from getting data from their users and turning it around for profit.

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