Herb Kohler, 83, executive chairman of the Kohler Co. died Saturday

Herb Kohler, 83, executive chairman of the Kohler Co.  died Saturday

Herbert V. Kohler, Jr., a business titan who boosted his family’s namesake manufacturing company and put Wisconsin on the world golf stage with the creation of a course called Whistling Straits, has died.

Kohler was 83 when he died on Saturday.

“His zest for life, adventure and influence inspire us all,”[ads1]; his family said in a statement Sunday. “We traveled together, celebrated together and worked together. He was all in, all the time, leaving an indelible mark on how we live our lives today and carry on his legacy.”

Kohler was CEO of the Kohler Company for 43 years before handing the role over to his son, David Kohler, in 2015. Since then, he has continued with the company as executive chairman.

Herbert Vollrath Kohler Jr., Chairman of the Kohler Company is shown Tuesday, July 3, 2018 at the American Club in Kohler, Wis.

During his tenure as CEO, Kohler grew the company from a $133 million operation in 1972 to a business approaching $6 billion in annual revenue in 2015.

The company credits Herb Kohler with having the vision to understand that the company’s business, although it involved manufacturing plumbing fixtures, was really about designing products that brought joy to users. Under his leadership, the Kohler Company created products that were not only functional, but created a joyful, memorable experience for those who used them.

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