Grocery stores for another kind from Amazon

Amazon.com Inc. has challenged merchants by pushing them to lower prices and expanding their delivery options. Now the company's latest plans threaten to steal the sale of some of the industry's more profitable products.

The e-commerce giant plans to launch urban grocery stores that can offer a range of items that include beauty products along with food, The Wall Street Journal has reported. Beauty products represent a small portion of supermarket sales, but tend to offer higher profits than more traditional goods.

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