The age old question of parents everywhere – What do I do with all these fake LEGOs? – may finally have a good answer. LEGO has teamed up with a logistics company to collect all the tiny hard plastic bricks you've been treading for years, clean them and donate them to children in need.
LEGO and Give Back Box have launched a pilot program called "Replay" to collect used LEGOs from anywhere in the US and donate them to Teach for America and Boys & Girls Clubs of Boston to be rebuilt and played on
The program should make it easier for parents to unload the garbage with used LEGOs, which can be a notoriously cumbersome process.They are difficult to clean, they cannot be recycled, many charities will not accept them, and they can be difficult to sell after losing a few pieces from a set.
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- You box up the LEGOs in any old box, print a free shipping label and send them on your way.
- You can send any size or shape of LEGO you want – Duplo, usual, it doesn't matter. They don't have to be full sets and you don't have to sort them, just dump them all in a box.
- You don't have to clean them – Give Back Box will do it for you. But they ask that you remove all obviously broken bricks you see; they will only carry on the high quality articles.
- You can request a tax deduction for your donation.
The Replay program is another step LEGO takes to reduce its impact on the environment. As reported in Wired, the company has a goal of using fully sustainable materials in its products by 2030, and started last year with some pieces made of cane-based polyethylene instead of oil-based plastic.
Replay's pilot program will run through the spring of 2020, at which time the company will consider expanding.
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