Facebook revenue, 4th quarter 2018
Revenues in the fourth quarter came to over estimates of $ 16.91 billion. Analyst consensus was around $ 16.39 billion in revenue.
The number of active users, a key industry metric, was slightly higher than what was expected by analysts.
Facebook reported 2.32 billion monthly active users and 1.52 billion daily active users in the fourth quarter. According to Bloomberg estimates, analysts predicted 2.32 billion monthly active users and 1.51 billion daily active users, respectively.
The social media giant achieved $ 2.38 per share, which was higher than $ 2.18 per share expected on Wall Street. [19659006] "Our society and business continue to grow," said Mark Zuckerberg, in a statement. "We have fundamentally changed how we run our company to focus on the greatest social issues, and we invest more to build new and inspiring ways for people to connect."
Shares on Facebook increased 7% in the aftermarket trade. While the shares have been knocked down over a disturbing year, Facebook shares were around 22% from their Christmas Eve.
Investors also looked at advertising revenue especially on the WhatsApp platform and Instagram Stories. On the last earnings call in October, Zuckerberg was enthusiastic about growth opportunities through Instagram Stories.
According to Facebook, mobile revenue revenue was 93% of fourth-quarter advertising revenue, a jump of 89% last year. [19659010] The company also reported that about 2.7 billion people use Facebook, Instagram, WhatsApp or Messenger every month.
The fierce social media giant has been under a lot of pressure over the past year, as privacy and misinformation scams continue to dampen sentiment.
Facebook's revenue conference call is scheduled for 5 pm ET.
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