Elon Musk says Twitter will change logo, adieu to ‘all the birds’
July 23 (Reuters) – Elon Musk said he was looking to change Twitter’s logo, tweeting: “And soon we will say adieu to the twitter brand and, gradually, all the birds.
In a tweet at 1[ads1]2:06 ET (0406 GMT) on Sunday, the social media platform’s billionaire owner added: “If a good enough X logo is posted tonight, we will go live worldwide tomorrow.”
Musk posted an image of a flickering “X” but did not provide further details. The company did not immediately respond to a request for comment.
During Musk’s tumultuous tenure since buying Twitter in October, the company changed its corporate name to X Corp, reflecting the billionaire’s vision to create a “super app” like China’s WeChat.
Twitter’s website says the logo, which depicts a blue bird, is “our most recognizable asset,” adding “That’s why we’re so protective of it.”
The bird was temporarily replaced in April by Dogecoin’s Shiba Inu dog, which ended up helping to add as much as $4 billion to the meme coin’s market cap.
Twitter’s latest complication was a lawsuit filed Tuesday that claims the firm owes at least $500 million in severance pay to former employees.
Musk’s company has laid off more than half of its workforce to cut costs since he bought the company.
Reporting by Rishabh Jaiswal in Bengaluru; Editing by William Mallard
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