As promised, Elon Musk’s Twitter announced Saturday that users can be verified with the once-coveted blue check for $7.99 a month.
“Get Twitter Blue if you sign up now,” the announcement reads. “Blue chin: Power to the people. Your account will get a blue tick, just like the celebrities, companies and politicians you follow.”
“Coming soon … half the ads and much better,” the statement added. “Since you’re supporting Twitter in the fight against bots, we’re going to reward you with half the ads and make them twice as relevant.”
Twitter also promised that users will be able to post longer videos and that there will be a “priority ranking for quality content.”[ads1];
Twitter Blue with Verification is available on iOS in the US, Canada, New Zealand, Australia and the UK, according to the company.
Added musk in one chirping: “Throw me all day, but it will cost $8.”
The change comes amid massive layoffs on the social media platform.