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Home / Business / Disney + will discount a package with Hulu and ESPN Plus for $ 13 a month

Disney + will discount a package with Hulu and ESPN Plus for $ 13 a month



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The original shows scheduled for Disney Plus include a Star Wars spinoff series, The Mandalorian.


François Duhamel / Lucasfilm / Disney Plus

Disney's upcoming $ 7 per month Disney service price will be collected at a discount with the company's other streaming services: ESPN Plus and the ad-supported version of Hulu. Disney will combine all three subscriptions for $ 13 a month, CEO Bob Iger said Tuesday, a $ 5 discount on what you pay for the three services separately.

In other words, Disney set the price so you get all three services for the same price as Netflix & # 39; s most popular plan in the United States. The bundle will be available in the United States on November 12, when Disney Plus is due to launch.

Disney also suggested original programming for Disney Plus based on Fox franchises such as Home Alone and Night at Museum. Disney bought 21st Century Fox for $ 71.3 billion earlier this year. Iger said Tuesday that Disney is interested in "recognizing" the franchises and others like Cheaper by the Dozen and Diary of a Wimpy Kid "for a new generation."

In another effect of the Fox acquisition, Iger said that Disney can make FX shows that have premiered on Hulu, but eventually end up with the traditional network.

Disney Plus is one of the highest-profile examples of traditional Hollywood digging in competing against streaming services from Netflix, Amazon and soon Apple. With tech giants donating money in their own TV series and movies and luring consumers away from traditional pay-TV, Disney aims to pull all the content of other services and consolidate it with flashy original programs at their own service.

When Disney announced the "first" $ 7 per month price for Disney Plus in April, the theater full of investors and analysts gasped for the low price. That's half the cost of HBO Now and significantly less than Netflix's most popular plan. At that April meeting, and later, Disney said it planned to offer a discounted package for all three of its subscription services, but it had not specified the price until Tuesday.

Although Disney Plus is intended to be the streaming home for almost all things Disney – like Marvel, Pixar and Star Wars – ESPN Plus is designed to complement the company's cash-cow sports network. By subscribing to ESPN Plus, you do not unlock the same programming as ESPN's channels.

Disney Plus plans

Iger said Disney will re-launch with its marketing machine to campaign for Disney Plus later this month.

"It's going to be treated as the most important product the company has launched … certainly during my time," he said.

People attending Disney's two-year fan conference in Anaheim, D23, will be the first to register as subscribers. D23 opens August 23.

Iger also expects Disney to enter into agreements with distributors such as Amazon and Apple that sell subscription services through a single bill, such as Amazon Channels.

Originally published January 18, 7 p.m. 1 599. PT.
Update, August 6, 2:47 p.m. and 3:17 p.m .: With details throughout.


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