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Are You Ready for Amazon or Comcast to Be the Next Big Wireless Carrier?




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While the T-Mobile – Sprint merger still hasn't gotten the green light from the Justice Department, the FCC has already approved the deal and as part of the FCC's stipulations, T-Mobile / Sprint would be forced to sell off Boost Mobile. However, the more important question is trying to figure out which company was interested in buying Boost and making a bigger push into the wireless market.

According to a recent report from Reuters, it seems one potential candidate is online retailer megacorp Amazon , which, according to source familiar with the matter, is not only interested in buying Boost Mobile, but possibly acquiring wireless spectrum that the new T-Mobile / Sprint would need as part of the merger.

Currently, it's not entirely clear why Amazon is suddenly interested in operating its own MVNO (mobile virtual network operator). However, it seems one of the big deals of the deal would be to use T-Mobile's wireless network to enhance its service for at least six years. And with Google already operating its own MVNO in Fi, it probably shouldn't be a surprise that Amazon is entertaining the idea of ​​doing the same.

That said, Amazon may not be the only company the potential future sale of Boost Mobile; based on a report from Bloomberg, it seems Comcast is also interested in acquiring Boost Mobile and when a T-Mobile / Sprint merger gets approved.

For Comcast, the deal makes a lot more sense, as it's already a player in the wireless space thanks to Xfinity Mobile. Currently, Xfinity Mobile's service relies on a network or wifi hotspots and cell coverage runs off Verizon's 4G network, so the addition of Boost Mobile, its estimated 7 million subscribers, and added wireless spectrum would give Comcast and Xfinity Mobile and more resources to work with.

But where things are really interesting is, according to another Bloomberg report, in order for the Justice Department to approve the merger, T-Mobile / Sprint may help create a whole new wireless carrier to ensure that even after the companies merge, there will be four major wireless providers instead of just three.

This would mean simply renting bandwidth from one of the other carriers would not be enough, as the new entity would need to operate its own network, including all the equipment, wireless spectrum, and cell towers necessary to make that happen. That would be a huge endeavor, just for companies with deep pockets like Amazon or Comcast.

If that happened, it would mean living in a world where the US's four big wireless carriers are AT&T, Verizon, new T- Mobile, and either Comcast or Amazon. For a lot of people, thats a chilling thought. Sure, right now it's just speculation. But what if? Which company would you like a better — or worse — nationwide wireless carrier: Comcast or Amazon?



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