Spotify's main argument was that Apple's own music service, Apple Music, is not subject to the same limitations in its own app. "[A] pps should be able to compete fairly on the benefits and not based on who owns the App Store," wrote CEO Daniel Ek. "We should all be subject to the same fair set of rules and restrictions ̵
In response to this, Apple responded every point by point, while criticizing Spotify's treatment of musicians and artists. It's said it has approved nearly 200 app updates, and "the only time we've asked for adjustments is when Spotify has attempted to interfere with the same rules that each app follows."
Only this week, Spotify sued music creators after a decision by US Copyright Royalty Board required Spotify to increase its royalty payments. This is not just a mistake, it represents a genuine, meaningful and harmful step backwards for the music industry.
Apple notes that it has come out to Spotify about Siri and Airplay, "they have told us that they are working on it, and we are ready to help them whenever we can." It adds that Spotify is "deeply integrated" "in Carplay, and the developers can access the same tools as everyone else.
The company expressed surprise over Spotify's Watch app claims and said, "We've reviewed and approved it with the same process and speed that we wanted some other app. In fact, the Spotify Watch app is currently the number 1 app in the Watch Music category. "
With regard to the 30 percent charge on digital content in the app in the App Store, Apple notes that 84 percent of apps don't pay anything, including Spotify's own ad-supported app. As such," only a small portion of their subscriptions fall under Apple's revenue sharing model. Spotify requests that the number be zero. "
It is added that "Spotify would not be the business they are today without the App Store ecosystem, but now they use their scale to avoid contributing to maintaining that ecosystem for the next generation of app entrepreneurs. is wrong. "(Spotify has 96 million paid subscribers next to Apple's 50 million.)
While Apple imposes 30 percent digital revenue in the first year, it's 15 percent after that, and said Spotify has a double standard about revenue sharing. "A significant portion of Spotify's customers come through partnerships with mobile operators. This does not provide any App Store contributions, but requires Spotify to pay a similar distribution fee to resellers and carriers."
Finally, Apple suggests that Spotify has not exactly been great for artists, having recently sued music creators after the US copyright card ordered it to increase royalty payments. "Under the rhetoric, Spotify is aiming to make more money from others' work. And it's not just the App Store they are trying to push – it's also artists, musicians and songwriters," it said.
Apple did not properly spot Spotify's primary argument that its own streaming app, Apple Music, is not subject to the same restrictions it imposes on Spotify (much of which is detailed in Engadget's explainer on the complaint).
That's the key, because lately the EU has stepped against technological giants like Microsoft. In this landmark case, it said the company leveraged its Windows ecosystem to promote its own browser in front of other apps. In a similar case, it also hits Google with a $ 5 billion fine for abusing its Android platform to support its own Chrome and search services.
If it will see Apple and the Spotify situation in a similar light, it is still to be seen. However, with its latest recall, Apple has drawn the battle lines and shown how it plans to fight the complaint.