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Amazon Fresh is now free for prizes, but should you use it?



On Tuesday, Amazon officially eliminated all shipping fees associated with its Amazon Fresh grocery delivery program for Prime Members, a service that traditionally costs $ 14.99 per month; This news comes just months after Amazon's transition to a one-day shipment for its Prime customers. According to Vox delivery fee also will be eliminated for customers using the two hour Prime Now delivery for Whole Foods. (Users will also have to spend at least $ 35 to qualify for the free delivery service, although there are exceptions; in New York, it will take $ 50.)

Meanwhile, like New York Times reported this week that Amazon's innovations in efficiency have apparently not been so good for large urban areas; in New York City, the congestion caused by deliveries is increasing as drivers deliver around 1

.5 million packages a day. This is also at the top of Amazon's questionable business practices regarding the use of delivery drivers, often responsible for meeting the tough current goals. (A story from 2018 Business Insider talked to 31 Amazon drivers who cited questions about long, "breathtaking" shifts and lack of pay; a separate BuzzFeed News story that was called the next day delivery "chaos" for drivers, many of whom are independent contractors employed through third-party companies – not just UPS and the U.S. Postal Service – and therefore do not have sufficient rights in the event of an accident.)

Given all this, you can ask about it to and is it worth using Amazon's Fresh program? It depends – but we will offer a few things to consider before doing so. In terms of traffic congestion, you could theoretically argue that an Amazon truck that delivers groceries to more customers would generate less congestion than if those customers instead drove to grocery stores – but Amazon Fresh is generally limited to urban areas , so you can't eliminate the likelihood that customers will go. (For these reasons, it is also difficult to quantify the environmental impact.) If you are wondering if your package creates a problem with overload, it probably does not help .

Photo : Shutterstock

Clearly, you should also consider what buying from Amazon Fresh can mean for smaller, local stores if you and others decide together to change your buying habits. You need to weigh how important price is to you as well as convenience. (Going to a grocery store down the street will generally be faster than waiting for delivery, even with Amazon Fresh's expediency. But if you have reasons why you don't want to or can go to the store personally, it outweighs the extra wait.) You might even consider relying only on Amazon Fresh for certain groceries that are harder to find in your local grocery store.

Finally, if you buy Amazon Fresh, you can resist advice like the one posted in this Reddit thread that insists on complaining to Amazon in case the delivery is delayed (unless the driver does some serious errors). We get it, you were expecting a package, but given the general duty of confidentiality surrounding Amazon's practice of delivery drivers, a complaint filed against them could have more consequences than we know. Hell, these drivers are going through enough. And this should be a matter of course, but we will say it anyway: always, always tip the drivers, damn it.


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